Tracy duCharme owns Color Me Mine in Colorado Springs, a studio where people can come and express their creativity by painting ceramics. It’s a family business that frequently hosts parties, including bridal showers. Her business has always been open to all; Tracy knows what it means to work in a creative field and nonetheless treat everyone with dignity and respect. She is vehemently opposed to those who would turn anyone away because of their own personal beliefs.
“Keeping a business vibrant means advertising that you’re accepting all customers no matter what. It’s both personal and bottom-line business sense,” Tracy said. “I don’t think you’re going to change someone’s mind about their religious feelings, but you might be able to persuade them with an economic argument just for their business. I don’t understand how I could afford to alienate one customer, let alone an entire group of people.”